这些网站避开了搜索引擎，所以若在线搜索他们所卖的品牌时，他们的网站是不会出现的。
The sites shield themselves from search engines, so they do not pop up in response to online searches for the brands they offer.
但如果你不是一个大品牌，只是一个小小的在线服务提供商，将会怎么样？
But what if you're not a major brand - just a small online service provider?
在线广告是整体营销策略的一部分，任何市场营销活动将会在品牌价值或市场营销目标上得到回报，不管是线上还是线下的。
Online advertising is part of the overall marketing strategy. Any marketing activity will pay into the brand value or marketing goal, no matter if online or offline.
其原因在于，大型酒店品牌与在线旅行社之间并非总是互助互利的关系。
That’s because the relationship between the major hotel brands and Online Travel Agencies (OTAs) is not always symbiotic.
所有的酒店集团只需提供品牌和在线预订系统，就可以从收入中分得一杯羹。
All the hotel group provides is its brand and its online reservation system in return for a cut of the takings.
我们期望消费者品牌的建立会带动在线广告的持续增长。
We expect consumer brand building continues to drive rapid online advertising growth.
那些品牌广告商愿意支付给在线广告的价钱是完全主观的——因为他们认为广告是一门艺术而不是科学。
The amount branded advertisers are willing to pay for online advertising is hugely subjective - it's still more art than science.
产品经理很想知道是否他们的促销电视广告活动产生回应到在线搜索他们品牌的行为会因此产生一些点击量。
Brand managers keen to see if their promotional TV AD campaigns result in echoed online activity searching for their brands (and possibly compared to their competition) can do so with a few clicks.
主页包含在线商店中所有可用产品的种类和品牌的索引。
The main page consists of an index of categories and brands for all the products available in the online shop.
主要的酒店品牌和在线旅行社都进行了手机营销的尝试，包括手机应用网站。
All of the major brands and OTA's have mobile initiatives in place, including mobile compatible websites.
商业模式不再是建立有粘性的网站了，而是建立无处不在的品牌来让消费者永远在线去完成特定的任务。
The business model is no longer about sticky websites, but ubiquitous brands available to constantly connected consumers looking to perform specific tasks.
尼尔森在线公司赛后调查发现，43%的参与调查者认为现代汽车在超级碗比赛的广告使他们的品牌选择变得更好了。
Nielsen's online post-game survey found 43% of participants said Hyundai's Super Bowl ads improved their opinion of the brand.
30强酒店品牌的在线预订渠道的增长，并非孤立的现象。
The growth of the Internet channel for the top 30 hotel brands is not an isolated phenomenon.
不管是把精力集中在自身品牌网站还是在线分销伙伴上，在线分销的优势正日趋明显。
Whether focussed on brand websites or online distribution partners, there is a growing drive towards online.
在6月推出了新的社交服务网络后不久，许多公司，包括Slate在内的几家在线杂志，试图在这一平台上创建“品牌简介”。
Shortly after Google launched its new social network in June, many companies—including several online magazines, Slate among them—attempted to create “brand profiles” on the service.
这个广告在本周一以在线视频形式开始播放，捷蓝航空将之称作“数字化品牌体验”（digital brand experience），其网站域名已经表达了它的一切：experience.jetbule.com。
The campaign is scheduled to begin on Monday as a video-rich online effort — JetBlue is calling it a digital brand experience — whose Web address is meant to say it all: experience.jetblue.com.
为了建立你的品牌，你可以在线上或者线下做客户研究。
To build your brand, you can do customer research either offline or online. Offline methods of customer research include.
美国维珍航空公司（Virgin America）视在线社区为“自然的品牌扩张”，维珍企业沟通部经理AbbyLunardini说道，他同时是维珍航空社会媒体的管理负责人。
Virgin America sees online communities as a “natural extension of our brand, ” says Abby Lunardini, director of corporate communications and leader of the airline’s social media effort.
相比之下，两家英国媒体——Guardian和DailyMail——却免费在线公开其全部内容，位的是将自己打造成国际品牌。
By contrast, two British newspapers, the Guardian and the Daily Mail, have made all their content available free online in an effort to transform themselves into global news brands.
作为一家在线企业，我们发现，社会媒体网站，如Facebook，有助于提高企业的品牌知名度，以及市场对企业和产品线的反馈。
As an online business we find social media sites like Facebook helpful in increasing our brand awareness, as well as market feedback on our company and extensive product line.
微软将会带来其网络品牌，MSN及其空间，而新闻集团将增加其新媒体法宝：在线社交网站Myspace。
Microsoft would bring its web brands, MSN and Live, and News Corp would add its new-media jewel: MySpace, an online social network.
2009年排名前30位酒店品牌的CRS总预订量有54.2%来自于在线渠道，同比下降了6.6% (etrak)。
2% of overall CRS bookings for the top 30 hotel brands come from the online channel, which is an increase of 6.6% vs. 2008 (eTRAK).
2009年一季度，30强酒店品牌的CRS总预订量中，有51.1%来自在线渠道，同比增长6.3% (etrak)。
1% of overall CRS bookings for the top 30 hotel brands come from the online channel, which is an increase of 6.3% Q1 2009 vs. Q1 2008 (eTRAK).
Deines补充说：“在线旅游公司原来被严格区分为旅游零售网站和品牌媒体网站，但现在两者的分界线已经变模糊了。”
Deines adds: "the lines have blurred somewhat between online travel players being strictly about retailing travel or delivering media value to other brands."
同时，该公司还说将把ThomasCook的品牌显示在旗下在线旅行社的许多国家分站中。
Meanwhile, the company says it will use the Thomas Cook brand to front many of its country OTA sites.
在当今的困难时期，旅游业供过于求，但2009年一季度排名前30个酒店品牌的在线预订量却同比显著增长6.3% (etrak)。
In these difficult times, when travel supply outweighed travel demand by far, Internet bookings for the top 30 hotel brands increased by a remarkable 6.3% in Q1 2009 vs. Q1 2008 (eTRAK).
尚品网2010年7月面世，主要面向中国消费者进行欧洲顶级奢侈品品牌(如Gucci等)的限时在线销售。
Shangpin launched in July 2010, and offers top European labels, such as Gucci, to Chinese consumers during limited-time online sales.
尚品网2010年7月面世，主要面向中国消费者进行欧洲顶级奢侈品品牌(如Gucci等)的限时在线销售。
Shangpin launched in July 2010, and offers top European labels, such as Gucci, to Chinese consumers during limited-time online sales.
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