品牌关系评估问题的本质是品牌关系结构的确定。
The assessment of the relationship between brands is determined by how to define the dimensions of such relationship.
研究结论表明，品牌关系由认知、情感、忠诚三个维度构成。
The result shows that the relationship between brands is best explained by three dimensions: cognitive understanding, emotion and loyalty.
品牌关系是关系营销理论在品牌层面的运用，是品牌理论研究的新阶段。
Brand relationship is the application of relationship marketing theory in the aspect of brand, and it is the new phase of brand theory study.
最后，以大众传播、人际传播和网络传播三种传播形式分析如何建立品牌关系。
In the end, this article analyzes how to build brand relationship by mass communication, personal communication and network communication.
品牌关系模型帮助品牌经理从某种程度上预测消费者行为，但这也会阻碍或反作用于品牌资产。
This is where the brand Relationship Model helps brand managers to predict consumer behaviour to a certain extent, which could either hamper or leverage the brand's equity.
中国本土品牌在策略实施上，比如时间管理、个性元素、品牌关系等方面，与国际品牌还存在着相当大的差距。
There is a big gap between the brand in China and international brand about strategies, such as time management, personality element, and brand relation.
本文从品牌关系的视角对绿色食品的消费者行为展开研究，深入探讨了品牌关系对绿色食品消费者行为的影响。
This paper studies the green food consumer behavior in the point of brand relationship, and it deeply discusses the impact of brand relationship on green food consumer behavior.
基于此，本研究提出了一个品牌关系指数模型(BRI模型)，具体分解为指标体系、指标权重和合成方法等三部分研究。
In this research, the author deduces the Brand Relationships Index model (BRI model), which consists of three studies: indicator system, indicator weight and indicator compounding.
一些优秀的设计和品牌的确成本高，不过并不存在价格和设计的绝对关系。
Some great designs and brands do cost more, but there is no absolute correlation between price and design.
社会化媒体是推广品牌、推销业务、发现客户、寻找工作、发现新雇员以及建立个人关系的非常好的途径，但是它们并不能自己发动。
Social media sites can be great ways to promote a brand, promote your business, find clients, get jobs, find new employees, and build personal relationships, but they don't "just work".
这种特殊形式的广告更像是一种品牌构建器，据说它能拉近(因其更个性化的特征)用户与该品牌直接的关系。
This specific type of advertisement is more of a "brand builder" and it is said to create close (and more personalised) relationships between customers and specific brands.
结果，关系建立更坚固——而且对于发布者来说更重要的这是一种品牌。
As a result, the relationship that forms is stronger - and, more importantly for publishers, it's branded.
谈话资产是讲故事，分享经验，在某人和一个品牌之间建立意味深长的关系。
It's sharing an experience — telling a story — that can build a meaningful relationship between a person and a brand.
直接的品牌管理不仅能保证稳定的扩张，还能平衡快速扩张与门店管理的关系。
Direct management of brands doesn't only ensure a steady rate of expansion, but also balances the relationship between rapid expansion and store management.
对丰田来说，这是一场公共关系的噩梦，因为长久以来，丰田品牌一直是品质和可靠性的代名词。
This has been a public-relations nightmare for Toyota, as its brand name has been synonymous with quality and reliability.
著名的瑞士手表制造商积家和奢侈品牌车阿斯顿·马丁自1920年开始合伙关系。自始，阿斯顿·马丁汽车与积家手表就配套一起。
The partnership between famous Swiss watchmaker Jaeger LeCoultre and luxury car brand Aston Martin started in 1920's, since Aston Martin cars were equipped with Jaeger Speedometers.
忠诚度计划可以帮助零售商和商品公司培育与消费者的关系，改进他们任选品牌时的购买行为。
Loyalty programs have helped retailers and consumer product companies foster relationships with consumers and modify their cherry-picking behavior.
在拓展低端市场的分销渠道的时候一定要小心，因为这样会对你现有的客户关系和品牌形象造成不良的影响。
Be careful about expanding distribution to lower-priced channels; doing so can jeopardise existing relationships and your brand image.
有些危机关系到企业品牌或知识产权，则尤为严重。
Particularly serious are risks associated with companies' brands or other intellectual property.
但李宁的首席营运长郭建新表示他认为李宁品牌不会因与苏丹运动员的关系而受损。
But Li Ning's chief operating officer, Guo Jianxin, said he didn't think the brand would be damaged by associations with Sudanese athletes.
insight应用将订阅源分为四大类：社会化媒体、公共关系、营销和品牌，以及广告。
The M.insight application sorts the feeds into four main categories: social media, public relations, marketing and branding, and advertising.
通过email营销发挥email的最大优势——提高收入、确保领先的地位、加强客户关系、增加网站流量和树立品牌知名度。
Use email marketing to accomplish what email does best - increase revenue, generate leads, strengthen customer relationships, increase Website traffic and build brand awareness.
当商家的品牌与消费者之间的关系逐渐加强，当消费者变得更为“青睐”的时候，商家们将会从中受益匪浅。
When the customer relationship grows stronger, when the customer becomes more "engaged," the company benefits impressively.
我现在甚至觉得自己使用那些酒店的品牌网站和行业中的一些关系都是毫无用处的。
Now I wonder why I even bother using branded sites and industry contacts.
通过与主流媒体建立良好的公共关系树立品牌。
用地理位置服务的忠实程序可以帮助品牌同时建立良好的客户线上和线下关系，提供回报要根据各个顾客的社交媒体资料。
Loyalty programs with use of LBS could help brands build strong customer relationships online and offline, providing rewards cut out based on each customer’s social media profile.
品牌创造主要是分析一个产品与市场及如何最大化潜在市场这三者之间关系的过程。
Branding is mainly a process of analyzing a product in relationship to a market and figuring out how-to maximize the brand's potential.
品牌创造主要是分析一个产品与市场及如何最大化潜在市场这三者之间关系的过程。
Branding is mainly a process of analyzing a product in relationship to a market and figuring out how-to maximize the brand's potential.
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