你可以从公司巨头哪里学到危机管理，因为并非所有的公关都会有愉快的结果。
You can learn crisis management from corporate giants because not every aspect of public relations is going to be pleasant.
如今这种局面在最初的时候只是一点点负面消息的缓慢传播，这是危机公关中经常讨论的应当首要避免的几种关键现象之一。
The result has been a slow drip of bad news, which is one of the key things you always talk about avoiding in crisis management.
于是，我很理性地把下面的事情处理好，召开记者会，完成了一次危机公关，接下来现代城的销售竟然奇迹般地变好了。
So I dealt rationally with the situation called a press conference and completed a public relation crisis management. Consequently the sales of New Town improved like a miracle.
这起案件引发了美军的公关危机，并且已经与伊拉克阿布格莱布监狱的虐囚丑闻联系起来。
The case is a PR disaster for America's military and has been compared to the notorious incidents of torture that emerged from the Abu Ghraib prison in Iraq.
公司的危机公关策略未必有所改变，但是，在Google、Twitter和Facebook 的时代，执行方式与过去已经不可同日而语。
The strategy of corporate crisis management hasn't necessarily changed, but in the Google, Twitter, and Facebook era, the execution has.
广告时代的“危机公关专家”RobbieVorhaus对此作了点评称：“显然肯德基没有意识到，免费食品加上奥普拉效应带来的会是一场营销海啸。”
Advertising Age called in a "crisis expert" to assess the situation. "The combination of free food and Oprah is a tsunami, " said Robbie Vorhaus.
不管此举是否是危机公关，魅族公司生产苹果公司的仿制品已经很长一段时间了，只不过此前是仿制苹果的iPodNano音乐播放器。
PR trick or not, Meizu have a long history of producing close copies of Apple gadgets, previously focusing on iPod Nano mp3 players.
不能简单的把危机归咎于糟糕的公关，腐烂的食物和陈旧的店面也促使顾客们离开。
You couldn't just blame bad p.r. for the company's woes. Stale food and tired stores also kept people away.
快速反应：倾听那些隐含的激烈，病毒和情绪化的狂热行为，以便消除潜在的公关危机，或引燃正面支持的星星之火。
Rapid Response: Listen for potentially heated, viral, and emotional activity in order to extinguish a potential crisis or fan the flames of positive support.
英特尔公司并没有赶快更正错误，而是尽力躲避问题——这一策略很快演变为一场公关危机。
Rather than rush to correct the problem, Intel tried to downplay it—a strategy that quickly turned into a public-relations disaster.
苹果公司直接从美国派了一位副总过来，他们这样的反复无常让我很愤怒，让我更气愤的是，有些媒体竟然称我这是在做危机公关！
Apple flew in a Vice President directly from the USA. Apple going back and forth made me angry, but I was even more mad at the media saying that I'm doing this as a PR trick!
尽管作为公关专家，李海刚坚持删贴是一种“必要措施”，他也承认“纸包不住火”，一味掩盖问题将会导致危机。
Although PR expert Li Haigang said he believes deleting posts is still a "necessary measure", he admitted that "papering over the cracks" of a problem usually only leads to crisis in the future.
无论因为什么原因你被卷入了公关危机，你必须跳出公司框架、富有逻辑地思考全局。
For whatever reason you're in a PR crisis, you need to think logically, outside of the company.
让我们比照一下过去十年中另一场重大的公关危机：2010年英国石油公司(BP)墨西哥湾漏油事件。
Compare that to one of the other big public relations crises of the past decade: the 2010 BP Deepwater Horizon Oil Spill.
其中，第一个就是和基础运营商的关系。还有就是危机公关处理，以及如何去适应各种各样的变化。
The first one is the relationship with MNO and the sollution of crisis public relations. And the key to adapt every changes is also important.
乳品企业，危机公关，比较。
强、弱势群体之间的这种相对关系为企业制定公关危机事件处理策略提供了深刻启示。
This relative relation between vulnerable groups and strong groups provides profound enlightenment for the enterprises to deal with crisis events in public relations.
当公关危机爆发时，不要简单地用一个声明来回应那些关于你们的报道和文章。
When a PR crisis erupts, don't simply make statements that respond to what is being said and written about you.
但是，在公关危机发生的时候，再小的谎话都可能导致一个巨大的问题出现。
However, even the smallest of lies can become a huge problem when crises arise.
但是大家要记住，面对公关危机时，指导团队顺利度过危机的最重要的因素就是他们的责任心。
Remember though, when confronted with a PR crisis, the most important indicator of successful teams is their response to the crisis.
张亚男说，腾讯在公关危机中确实做得很糟糕，这一事件可能将使QQ用户对公司的看法从相信转变为情感上的抵制。
Tencent 'really did a poor job in managing this public relations crisis' and the incident might 'change QQ users' view toward the company from trust to emotional resistance, ' Zhang said.
随着市场竞争的日趋激烈，公关危机犹如病毒一般，随时都有可能侵蚀企业的机体。
As the market becomes more and more competitive, the public relations crisis is likely to violate the enterprises at any time.
警察危机公关的处置是当今警察公共关系研究中一个备受关注的新课题。
Handling public relations in crisis of police is a most attractive new subject in the study of police public relations nowadays.
在此我要通知诸位的是，我们并未受聘于家乐福，处理他们此次的危机公关。
I just want all of you to know that we have not been hired by Carrefour and we are not their pr agency to manage their present crisis.
最后在这些理论的指引下，本文着重从塑造性公关、生态性公关、危机公关三个层面阐述了塑造企业品牌的公关实践。
Finally, with the direction of these theories, the text analyzed the practice of pr in the brand construction from three lays of pr of construction, pr of ecological, Crisis pr.
最后在这些理论的指引下，本文着重从塑造性公关、生态性公关、危机公关三个层面阐述了塑造企业品牌的公关实践。
Finally, with the direction of these theories, the text analyzed the practice of pr in the brand construction from three lays of pr of construction, pr of ecological, Crisis pr.
应用推荐