取消医疗广告:只练不说傻把式?
Canceling Medical Advertisement: Foolish Skilled Person only Practising but No One Word?
他估计,医疗广告收入占百度广告总收入的30%。
He estimated that medical advertisements account for 30 per cent of Baidu's AD revenue.
第四条工商行政管理机关负责医疗广告的监督管理。
Article 4 The administrative department for industry and commerce shall be responsible for supervising and administrating medical advertisements.
近些年来,我国医疗广告中出现的最大问题就是虚假医疗广告的问题。
In recent years, the most important problem in Medical Treatment advertising field in China is the inveracious Medical Treatment Advertisements.
我国虚假医疗广告现象突出,严重威胁了广大患者的切身利益和生命安全,已经成为一大社会公害。
The emergence of such a phenomenon is a serious threat to the vital interests of the broad masses and the safety of patients, and it has become a major social evil.
因此,媒体作为医疗广告的“把关人”,必须处理好经济利益和社会责任二者之间的关系,真正起到传播文明、弘扬正气的作用。
Hence, as the watchdog of medical advertisement, media should deal with the relation of the economic profit and social responsibility properly, and play a role as the transmitter of civilization.
因此,媒体作为医疗广告的“把关人”,必须处理好经济利益和社会责任二者之间的关系,真正起到传播文明、弘扬正气的作用。
Hence, as the watchdog of medical advertisement, media should deal with the relation of the economic profit and social responsibility properly, and play a role as the transmitter of civilization.
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