在公共关系危机管理中,应做好预防、沟通、善后三步工作,变危机为契机。
Precaution, communication and dealing with problems arising from an accident are very important in the management of public relations crisis to change the crisis into the chance.
建议医院要树立塑造形象及全员公关的意识,并建立医院公共关系危机管理部门。
Proposals The hospital wants to set up a consciousness of molding the image and whole member pub…
酒店至少会安排一名员工进行日常危机管理(也就是公共关系管理),被授权的员工将负责管理社会媒体上有关酒店的评论。
At least one major hotel player has had to do conventional (aka public relations) spin/damage control after some ill-advise comments posted by an authorized employee.
预警管理的基本出发点在于企业经常出现的内外危机状态,而本文重点关注的是外部公共关系状态。
The basic start of warning administration is the inside and outside crisis appearing in enterprises frequently, and this article is more concern of the outside crisis.
随着市场竞争的日益加剧,企业危机管理的重要性已经受到管理学、公共关系学、社会学、心理学等多门学科的关注。
With increasingly fierce market competition, crisis management attracts the attention of many research fields such as administration, public relation, sociology and psychology.
同时为客户的品牌提供相应的公共关系咨询、培训和管理,在线下安排软新闻发布、媒体监控、危机公关顾问等专业公共关系服务。
We also provide P. R. consulting, training and management for client's brands, arranging press conferences, media monitoring and crisis P. R. consulting.
同时为客户的品牌提供相应的公共关系咨询、培训和管理,在线下安排软新闻发布、媒体监控、危机公关顾问等专业公共关系服务。
We also provide P. R. consulting, training and management for client's brands, arranging press conferences, media monitoring and crisis P. R. consulting.
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