企业社会责任最高层次的表现形式是慈善责任,与之相对应的行销方式称之为善因行销。
The best expression of corporate social responsibility is conducting charitable responsibility and correspond to it is called cause-related marketing.
但研究表明,跨国公司企业社会责任的表现可能在不同国家中存在明显的差异性。
However, research results indicate that MNCs may differ greatly in their CSR performance in different countries.
但研究表明,跨国公司企业社会责任的表现可能在不同国家中存在明显的差异性。
However, research results indicate that MNCs may differ greatly in their CSR performance in different countries.
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