此外，有许多国家根本不在互联网广告上投入。
Moreover, there were a lot of countries that did not spend any money on Internet advertising.
互联网广告趋势之二：测量方法和转换率追踪
竞价排名是一种将网络流量导向网站的互联网广告模式。
Paid listing is an Internet advertising model used to direct traffic to websites.
不过，该公司表示，就算是互联网广告也将下降2%，只会缓慢地恢复。
But even Internet advertising will fall by 2 percent, and it will recover only slowly, the company said.
尼尔森估计，目的地的媒体总支出中仅有1.55%投放于互联网广告。
Nielsen estimates that only 1.55 percent of the total destination media expenditure was spent on Internet advertising.
不过中国的互联网广告以及在线零售市场的规模却很小，只相当于美国的5%。
China's Internet advertising and online retail market is tiny — just 5% of that of the U.S..
互联网广告的趋势之三：整合线上线下活动到企业的营销销售战略。
Integration of online and offline activities into the marketing and sales strategy.
互联网广告人和电视、印刷、户外广告、直销以及公关专家坐在一起讨论策略。
Internet types sit together with television, print, outdoor-advertising, direct-marketing and public-relations specialists.
中国互联网广告新的RTB产业出现将会给各自带来什么样的变化？
What kind of changes will be brought by the emergence of RTB?
根据互联网广告局的报告，现在的网络广告支出比好几年来强势了很多。
According to the IAB report, Internet AD spending is stronger than it's been in several years.
该合并案巩固了谷歌在互联网广告方面的领先地位，微软等竞争对手已经提出异议。
The deal solidifies Google's lead in online advertising; rivals, such as Microsoft, had raised objections.
互动广告局和普华永道在本周三发布的一项报告中称，互联网广告收入持续增长。
Internet advertising revenue continues to rise, according to a report released Wednesday by the Interactive advertising Bureau and Price water house Coopers.
当互联网广告市场以每年超过20%的步伐扩张的时候，雅虎却一直未能提高收入。
Yahoo hasn't been able to increase revenue even as the Internet ad market expands by more than 20% annual ly.
早先的行业记录是在2009年第四季度创下的，当时美国互联网广告收益攀升到63亿美元。
The previous industry record was set in the fourth quarter of 2009, when Internet advertising revenues in the U.S. climbed to $6.3 billion.
互联网广告媒介以其精准、互动性强、用户黏度高等特点得到了更多广告主的认可。
Internet advertising medium has been recognized by more advertisers for its accuracy, interactivity and high user viscosity.
谷歌公司作为全美最大的互联网广告销售商，也打算从电视广告那里争得部分市场。
Google, the biggest seller of ads on the Web, wants to snare a share of the TV AD dollars.
此外，互联网广告不注册工业增长的统计数字，因为许多交易所以外的正式交流安排。
Moreover, Internet ads don't register in industry-growth statistics, because many exchanges are arranged outside the formal exchanges.
IAB预计，由于宽频带来新的广告形态越来越有吸引力，互联网广告消费将继续增长。
The IAB expects online spending to continue to grow, as faster broadband makes new formats increasingly attractive.
事实上，许多互联网广告营销活动还处在初级阶段，因此很难预测它们对传统广告业的最终影响。
The fact that so many Internet campaigns are in their early stages makes it hard to predict their ultimate impact on traditional advertising.
因为中国互联网广告增长缓慢，该公司便利用游戏从旗下大获成功的即时通讯和社交媒体产品中赚钱。
Because Internet advertising has had slow growth in China, the company has used games to make money from its hugely successful messaging and social media products.
这种情况对报纸杂志来说无疑十分痛苦，然而它们在互联网广告收入方面面临的压力正带来更大的损失。
Painful as this is to newspapers and magazines, the pressures on their ad revenue from the Internet is causing even greater damage.
本研究旨在研究证明“互联网广告通过运用可预测的广告诉求来反映目标市场的文化价值”这一观点。
This study intends to test the idea that advertising reflects cultural values through advertising appeals in a predictable manner.
美国互动广告局和普华永道会计律师事务所周三发布的一份报告显示，互联网广告收入继续呈现增长势头。
Internet advertising revenue continues to rise, according to a report released Wednesday by the Interactive advertising Bureau and PricewaterhouseCoopers.
然而在互联网广告方面，AOL要和其他公司例如YAHOO ！(雅虎)竞争，还需要完善它的产品和网站。
And AOL needs to improve its products and its portal in order to compete for Internet advertising with companies such as Yahoo!.
由于IBM没有自己的互联网内容业务，一直未对互联网广告提出特别要求，无力阻止其直接竞争对手投放互联网广告。
Because IBM didn't have an Internet-content business, it hadn't ever made special claims over online ads, aside from keeping away ads from direct competitors.
由于IBM没有自己的互联网内容业务，一直未对互联网广告提出特别要求，无力阻止其直接竞争对手投放互联网广告。
Because IBM didn't have an Internet-content business, it hadn't ever made special claims over online ads, aside from keeping away ads from direct competitors.
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