We can create significant added value by pushing the brand into other areas.
我们可以通过把这个品牌推向其他领域而创造出巨大的附加价值。
In office supplies, we're the brand leader.
在办公用品中,我们是品牌先锋。
For instance, studies funded by Welch Foods—the brand behind Welch's 100% Grape Juice—found that drinking Concord grape juice daily may boost brain function.
例如，韦尔奇食品公司（韦尔奇100%葡萄汁背后的品牌）资助的一项研究发现，每天饮用康科德葡萄汁可以促进大脑功能。
Some retailers warned Cocalis that they'd drop the brand if it came out with an electric bike.
一些零售商警告科卡里斯，如果它推出电动自行车，他们将放弃这个品牌。
When advertisers create a brand, for example, they want to impress consumers with the brand and its image.
例如，当广告商创建一个品牌时，他们想要用这个品牌和它的形象来打动消费者。
This has a profound impact on the brand.
这对品牌来说是影响深远的。
Instead, Riskey, the company's research and development head, would hope they associate the brand with the new world of global communications and business.
相反，该公司的研发主管瑞斯基希望他们可以将这个品牌与全球通信和商业的新世界联系起来。
In reflection, my firm belief in the power of the brand was naive, not to mention a bit snobby.
反思一下，我对品牌力量的坚定信念是幼稚的，更不用说是有点势利了。
The drug is marketed under the brand name Viramune.
这种药品以维乐命商标销售。
You've got the brand names, and prices and selling size, and descriptions.
你已经获得了品牌名称、价格、销售规模和产品描述的信息。
Marketers try to control your view of the brand by using a story, imagery, music, or people.
营销人员试图通过故事、图像、音乐或人物来控制你对品牌的看法。
A trademark prevents others from using the identical or a similar word, name, or symbol to take advantage of the recognition and popularity of the brand or to create confusion in the marketplace.
商标可以防止其他人使用相同或相似的单词、名称或符号来利用品牌的认可度和知名度或在市场上造成困惑。
The brand told The New York Times that the plan was to reduce prices to move the stock, arguably encouraging consumers to buy and throw away with little thought.
该品牌对《纽约时报》表示，它的计划是用降低价格来消除库存，可以说是鼓励消费者购买并能随后不假思索地扔掉。
Fusion of traditional charm into outdoor leisure forms the brand of BEAUME qualities of unique, comfort & culture.
户外休闲融合传统韵味，形成北客品牌所特有的、舒适的穿着文化。
For not the brand leader, a good positioning strategy is to do antithesis.
对于不是领导者的品牌，一个好的定位策略就是做对立面。
The results have redefined the brand.
致使我们重新定义了这个品牌。
“Staying with the brand” is one of her guiding principles.
“和品牌共存亡”是她的一个指导原则。
He says being naive and taking risks actually helped push the brand forward.
正是他们的天真和冒险精神令这个品牌迅速获得成功。
The brand that has the best advertising wins.
拥有最好广告的品牌获胜。
It all depends where the brand image is placed.
这完全取决于品牌标志放置的位置。
The brand, everybody knows it.
它已经是众人皆知的品牌。
I think that much more important is to educate people and by education we just build the brand. We build the respect for the brand, we make people trust the brand.
我觉得更重要的是教育人们，通过教育我们建立品牌，建立对品牌的尊重，我们使得人们相信这个品牌。
To build a business, you tend to "expand" the brand.
为促成生意，你更趋向去扩张品牌。
Actually, says Rob Ward, this is an essential part of the brand.
实际上，罗布·沃德说，这些是卡卡圈坊的本质。
And the big money is with the brand advertisers.
而且大品牌广告商拥有更多的广告费用。
And then there is the "brand safety" issue.
此外还有品牌安全问题。
The brand has become worldwide famous.
这个品牌成了全球知名品牌。
To build a brand, you generally need to "contract" the brand.
而为了塑造品牌，你则更需要凝炼品牌。
It is the product not the brand that consumers care about.
消费者关心的不是品牌，而是产品。
It is the product not the brand that consumers care about.
消费者关心的不是品牌，而是产品。
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