为什么我们总在洗澡时灵光一现？
You know how we always have those 'aha' moments in the shower?
当然有过忽然灵光一现的时候。
I have definitely had those moments where suddenly something snaps into place.
其实，每个广告人都有那灵光一现的时刻。
Instead, each advertiser has had its own little eureka moment.
你只需要指定一个很小的计划，灵光一现。
All you need is to set up a little plan and bring some light in.
他们往往认为，天才是灵光一现的产物。
They tend to believe that genius is the product of a divine spark.
或许这只是一个聪明的捕食者的灵光一现。
白日梦和“灵光一现”不会得到太大的尊重。
Daydreams and "the idea of the moment" won't get much respect.
在你最初的灵光一现后，你可能会想修改它们。
After your initial brainstorm, you may want to trim it down.
理想可能来自灵光一现，也可能需要长时间的努力。
Well this can come in a flash or take a good amount of time.
难道他们是坐在一起，等着灵光一现或者是神奇的幸运魔法？
Did they sit around waiting for an inspirational flash or a mystic spell of luck?
难道他们是坐在一起，等着灵光一现或者是神奇的幸运魔法？
Did they sit around waiting for an inspirational flash or a mystic spell of luck?
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