品牌忠诚度分为情感忠诚和行为忠诚两个部分。

The brand loyalty consists of two parts:emotional loyalty and behavior loyalty.

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服务品质；自我概念；态度；购买意图与行为；满意度；忠诚度。

Service Quality; Self-Concept; Attitude; Purchase Intention and Behavior; Satisfaction; Loyalty.

youdao

服务品质；自我概念；态度；购买意图与行为；满意度；忠诚度。

Service Quality; Self-Concept; Attitude; Purchase Intention and Behavior; Satisfaction; Loyalty.

youdao