中国,已经占有了全球奢侈品需求份额的十分之一,预计在五年之内将成为奢侈品业的全球第三大市场。
In five years China, which already accounts for a tenth of global demand.
能不买奢侈品就不买奢侈品。
奢侈品逐渐“平民化”,昔日遥不可及的奢侈品已进入寻常百姓家。
Luxury goods have progressively "came down" in the street during the democratization of luxury industry.
本文运用品牌理论对奢侈品和奢侈品品牌的定义、特征等进行探讨。
This article studies the definition and trait of luxury and luxury brand through brand theory.
作为奢侈品营销中重要的传播形式,奢侈品广告并没有得到应有的重视。
Actually, as an important form of mass media, luxury advertisement didn't get due recognition.
深度 | 是你消耗了奢侈品,还是奢侈品消耗了你?
深度 | 是你消耗了奢侈品,还是奢侈品消耗了你?
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