We did this for eighty products, and we gave people money before they went in the magnets, so we gave each of them 40 bucks.

我们在这个试验中使用了80种商品，受试者在参与之前会得到现金，每人40块。

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Both of these were ideas that were copied all over the world-- that's the way inventions are-- so a lot of insurance policies today have cash values.

以上两个点子后来在全世界被广泛使用,这就是创新,所以现在的很多保单都是有现金价值的

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