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So traditionally, what we've done was we had a very small sales force and we sell some ads.
销售团队规模很小,只靠广告赚钱。
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and then use the proceeds, use the profits that you make from selling the product to make the product better.
然后用得到的钱，用销售产品的收入和利润来改进产品。
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Morris Robinson, however, realized that some people are very talented salespeople and they're probably talented at other things as well.
但是莫里斯·罗宾逊,发现有些家伙在销售方面极具天赋,并且可能在其他领域同样具有天赋
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If Coke is the low price it sells this amount and its profits are basically given by this equation.
如果可口可乐价格低那它就销售这个销量,利润基本上就是由这个公式决定
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If you buy stock in a high tech company, that sells things on the internet, you might expect it to fluctuate enormously.
如果你选择买在网上进行销售的，高新技术公司的股票，它可能会变化非常大。
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The Book of the Month Club was a mail-order book club that started in 1926 and it became an incredibly powerful engine for selling books, just as Oprah's Book Club is today.
月读书友会是一个创立于1926年的邮购书友会6,是图书销售的强大引擎，正如今天的奥普拉书友会一样。
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They can buy into it if they buy into a $15,000 point-of-sales system.
他们可以买入这些数据0,比如价值15000美元的销售网点系统。
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We'll talk about the U.S. Department of Agriculture, which at the same time, is supposed to be helping sell as much food as possible to boost American agriculture, but establishes nutrition policy.
我们会讲美国的农业部,农业部能够在食品销售方面,提供尽可能多的帮助,来繁荣美国农业的同时,制定了营养政策
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I calculated in Hector Davis's account book that the biggest week he had and he had some big weeks but he had a week in 1859 where he made a cool, approximately,$120,000.00 in profit, just from selling slaves.
我计算了一下赫克托·戴维斯的会计账簿,这是他获利最丰收的一个星期,当然他有很多获利丰盈的星期,但在1859年的某个星期他大赚了一笔,仅仅在销售奴隶上,就赚到了近12万美元的利润
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So I help check people in the class, answer their membership questions, sell memberships, all of that, and
我负责帮助核对上课人数，回答会员问题，销售会籍等，
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I work in the one in White Plains in the Bronx, near the Bronx, and I do merchandising.
我在布朗克斯及其附近的怀特普莱恩斯做销售。
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He arrangeed a sale, but not quite a fore sale, a fire sale to JP Morgan.
汉克筹划了一个买卖，不能算是预售，应该是急救销售,将贝尔斯登卖个给摩根大通银行。
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Peter the Great had a monopoly on dice, because people gambled a lot.
彼得大帝曾经垄断了骰子的销售,因为人们很喜欢赌博
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You know, you've seen, and there are some products where they sell themselves as no-ad products.
你知道，你也见过，有的产品销售的时候号称无广告产品。
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So they're both selling to the global market but they are selling different things.
所以即便中印都向全球市场销售,商品，但销售的类型却不一样。
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You'll play role sort of a shoe salesman, shall we say?
你的角色是鞋子销售员？
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How do you deal with that trade-off where you absolutely need an ad sales force but at the same time, if one person at a time, you just can't say let's go out and hire five good engineers or five good ad sales people and not have them be great?
如何做出选择，如何取舍,当你急需一批销售人员，但如果只碰见一个合适的人选，你不只能因此去找,5个差不多的工程师,或者5个差不多的广告销售？
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Corinth always needs that kind of stuff, so we sell you our wheat, you sell us your pottery, you sell us good wine that we can't grow yet and maybe never will be able to grow in our neighborhood, so on and so forth.
科林斯很需要这些作物,所以我们销售给你们小麦,你们销售陶器,美酒给我们,这些我们暂且无法生产,而且我们周边地区也许永远无法生产这些,诸如此类的作物
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I think in the past, the pricing model for songs and selling music was,
我觉得在过去，歌曲定价和销售唱片的模式是，
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When you're doing sales, do you have a lot of rejections?
做销售的时候，你是不是经常遭到拒绝？
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And started out in a sales management track with that company.
我是从公司的销售管理做起的。
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So let's look at the demand for Firm 1, which is going to end up being the quantity that they sell.
公司1产品的需求量,即,它所销售的数量
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The third thing I was going to report was that sociologist Viviana Zelizer wrote a book about life insurance sales in the nineteenth century.
我要讲的第三件事是,社会学家维维安娜·泽利泽写的一部关于,19世纪寿险销售情况的著作
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You know that buying gold coins from some newspaper ad is not a smart investment, but they know that there will be people out there.
你们明白购买报纸广告上宣传的金币,是一种不明智的投资选择,但销售商知道总会有人上钩
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They can be on store shelves for a long period of time, and that has to do with the economics of food, especially food available to the poor, which we'll discuss later.
因此可以在商品货架上销售很长一段时间,这也与食物的经济学价值有关,特别这类食物穷人也买得起,这个我们以后会讨论
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All right, so if the other guy is pricing above costs, I want to set prices below his so that I steal the whole of the market and make profits on those sales.
正确,如果对手定价比成本高,我就想定价比他的价格低,这样我就可以占领整个市场,并获得销售利润
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A lot of these processed foods have very long shelf lives and therefore can be stored for long periods of time.
很多加工食品为了便于储藏销售,都有很长的保质期
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He said, "I had a lot of trouble, I took it to department stores and I said, why don't you sell this?
他说，当时我遇到了很多麻烦，我把它拿到百货公司，我说，你们为何不销售这个呢？
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Just get out of the market because it's not worth it for you to sell anything.
退出市场,因为已经不值得销售任何产品了
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you know, which they are selling and make sure that their profits are high.
他们销售的，并且他们所售的东西有较高的利润。
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