This has helped sales. "As they move more and more of their product descriptions into a plainer format, the ones with the plainer and easier to understand description sold better."

VOA: special.2010.04.30

And so I thought, hey, what if you sold the product directly to the customer.

我想，嘿，将产品直接卖给消费者怎么样。

斯坦福公开课 - 戴尔CEO-Michael.Dell谈创业和发展课程节选

"When a farmer elects to join the insurance, we sell the product on wholesale so that the premium is reduced, so that he doesn'tt feel it, so that it cushions him and I've also sold the product."

VOA: special.2010.05.11