I thought this would be a good lead in to the second theme of this lecture, which is framing.
我认为这可以为第二个主题,即框架效应,开个好头。
By that I mean psychological framing, and there are many psychologists who talk about this, but notably Daniel Kahneman and Amos Tversky.
我指的是心理框架,有很多心理学家研究过这个问题,最著名的是丹尼尔·卡内曼和阿莫斯·特沃斯基。
I mention this tax example because I want to stress that framing and psychological barriers are important problems for creating financial markets.
我之所以提到这个例子,是因为我想强调,心理框架和心理障碍对于,建立金融市场的重要性。
.. I'm not going to talk a lot about-- Well, I'm going to move also to framing here, but let me at this point mention something about public finance.
在这里我不打算深入讨论-,好了,我要继续课程,讲一下框架,但是先让我提一下,关于公共财政。
The second theme for this lecture is about framing.
这节课的第二个主题是框架效应。
Most of our fixed incomes, as they're called-- which are assets that are denominated in currency-- Most of our debts are written in money terms and people can't get over this framing in terms of money.
我们大多数的固定收入,如其名称-,属于以货币标价的资产-,我们的大多数负债以货币形式记录,且人们无法逾越这种对货币的心理框架。
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