There might have been one Coke vending machine at my high school, if any, I don't even remember.

我高中可能有一台可乐自动售卖机,我记不太清楚了

耶鲁公开课 - 关于食物的心理学、生物学和政治学课程节选

I don't think that's very funny.

我一点也不觉得这有什么可乐的。

I think 课堂 - SpeakingMax英语口语达人

Let me take an example that I understand better than I understand Coke and Pepsi.

让我举一个,我比可口可乐和百事可乐了解更多的例子

耶鲁公开课 - 博弈论课程节选

when I talked on the first day of class about my own boyhood experience when a Coca-Cola was an eight ounce glass or a Pepsi was an eight ounce bottle rather, that was a serving.

上课第一天,我讲了我少年时代的经历,那时可口可乐装在八盎司的玻璃瓶里,百事可乐也一样,那是一餐份量

耶鲁公开课 - 关于食物的心理学、生物学和政治学课程节选

When I was a boy the eight ounce Coke was the default serving, and when I was a child when it was time to have a Coke or a Pepsi you had eight ounces and the event was over.

当我还是个小男孩的时候,可口可乐,或是百事可乐都是八盎司装的,而且最多就只能喝一瓶

耶鲁公开课 - 关于食物的心理学、生物学和政治学课程节选

But now if you have a twenty-ounce bottle, your cue for when the drinking event ends is completely different than when I was a child, and its two and a half times different then when I was child, and so people have become calibrated to what difference sizes are.

但现在如果你喝了一瓶二十盎司可乐,会觉得现在的饮用量,和我小时候已经完全不同了,是我小时候的2.5倍,人们已经校正了其中差异的大小

耶鲁公开课 - 关于食物的心理学、生物学和政治学课程节选

Well, one thing that goes wrong is that suppose Coke and Pepsi were able to either to write a contract or whatever to sustain joint monopoly output at this high price, this price which is actually producing positive profits in the industry it is going to turn out, therefore the price is going to be above costs.

我来说吧,问题出在这里了,假设可口可乐和百事达成了协议,不管签的是协议还是合同,只要能通过协约维持垄断产出,通过制定高价来达到正的利润就行,这样价格是高于成本的

耶鲁公开课 - 博弈论课程节选