There's that agitation that I was talking about. "The average man": this advertisement wants you to see Ulysses as a story about a man you can identify with.

这就是我之前提及的激发点，平常人：,这则广告是希望你把《尤利西斯》看成关于一位,跟你一致的男子的故事，并产生共鸣。

耶鲁公开课 - 1945年后的美国小说课程节选

So, we should use that, but people in finance resist using that because it's a lower number and when you're advertising your return you want to make it look as big as possible.

所以我们应该用这个指标,但金融界反感使用几何平均,因为它比其他平均数都来得小,他们为自己的收益率做广告时,当然希望数字越大越好

耶鲁公开课 - 金融市场课程节选