We conduct an exploratory study about green consumer in terms of Life Style, to gain the knowledge about Chinese green consumers and help Chinese marketers to do better green marketing communications.
本文试图从生活方式方面进行探索,以获得对中国绿色消费者的一些认识,帮助中国营销者更好地进行绿色营销沟通。
We conduct an exploratory study about green consumer in terms of Life Style, to gain the knowledge about Chinese green consumers and help Chinese marketers to do better green marketing communications.
本文试图从生活方式方面进行探索,以获得对中国绿色消费者的一些认识,帮助中国营销者更好地进行绿色营销沟通。
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