As an important part of international marketing strategy, the overwhelming function of advertising is to promote sales.
作为国际营销策略的一个重要组成部分，广告翻译的最重要的功能是促销功能。
Many can reduce fuel consumption, enhance the fuel and oil additives, not only have the function of advertising, instead of boasting exacerbate the engine wear.
很多号称能增强动力、减低油耗的燃油、机油添加剂，不但没有广告中吹嘘的功能，反而会加剧发动机的磨损。
The study of puns in advertising so far has been focused on the discussion of their grammatical structure, pragmatic function and aesthetic effect.
近年来，对广告双关语的研究仅仅局限于对其结构形式、语用功能和美学功能的讨论。
The interpersonal meaning in English advertising depends on its tenor of discourse, realizes the tenor of discourse and greatly influences and realizes the persuading function of the discourse.
广告英语语篇中的人际意义是由其语篇的话语基调所决定的，人际意义体现了话语基调，从而也在很大程度上影响和体现着语篇的劝说功能。
But we get the wrong idea if we think the only purpose of advertising is to sell goods. Another equally important function is to inform.
但我们不能就此得出一种错觉，广告的唯一目的是销售商品。它还有另一个重要功能—获取信息。
Principles in advertising translation stress on conveying the communicative function of Ads so as to accomplish emotional transmission.
广告的翻译原则强调再现广告的传播功能从而达到情感传递的目的。
Nowadays, advertisement has been well known and accepted by the society, but not every enterprise has got to know clearly the function and the utilization of advertising.
如今，广告虽然已经被社会各界所熟悉，但并不是每个企业都清楚广告的作用和运作过程。
This kind of law and the advertising function is closely linked with the same purpose, which contributes to affect potential consumers.
这种规律，有助于影响潜在的消费者，和广告的功能与目的息息相关。
The paper presents the design basis and thinking of the advertising vehicle, and introduces the implementary scheme which meets the function needs.
提出广告宣传车的设计依据和思路，介绍为满足功能而实施的方案。
A model of scheduling web advertising resources for maximizing advertising effect function is proposed, according to the properties of web advertising.
针对网络广告的特点，提出一个最大化广告效果函数的广告资源分配模型。
Great emphasis is laid on the use of rhetorical devices in advertising not only to enhance the expressive effect but also to realize its function of persuasiveness and its goal-to promote sale.
为了增强表达效果，实现劝说功能并达到促销目的，广告撰写人非常注重修辞手段的运用。
The editorial and advertising department feed copy into the mechanical or printing department. The function of this department is to produce the paper.
编辑部和广告部把印刷文本送到机械部或印刷部，这个部门的功能就是印制报纸。
The study also indicates that language functions like the ideational function, the interpersonal function, and the textual function go through the whole process of advertising communication.
研究还发现，语言功能(概念功能、人际功能和语篇功能)体现在广告交际的全过程。
Advertisement scheduling is the core function of a mobile advertising system, which includes organization, allocation and adjustment of the advertising space, and finally generating a complete view.
广告排期是移动广告系统的核心功能，它包括广告资源的组织、分配、调整，以及最终一个完整的广告排期生成。
Therefore, the purpose of the present study is to try to explore the usage of various presuppositions and how it helps to achieve the persuasive function in advertising language.
因此，本研究探讨广告语篇中各类预设手段以及它们是如何取得特定的文体效应以增强广告的说服效果的。
SNS is a social media, its communications function more and stronger than traditional media, while advertising is the most important tool of the social media marketing.
SNS是社会化媒体，它拥有比传统媒体更多更强大的传播功能，而广告是社会化媒体营销的最主要手段。
After the cyber-advertising is released, the function and influence of the cyber-advertising should be evaluated to monitor the real effect of the cyber-advertising.
网络广告刊登后，还必须对其所产生的作用和影响进行评估，以监测网络广告的实际效果如何。
A light bulb installation in the shape of an "A"reminds us of illuminated advertising known from cinemas of the 20s and in thus reveals the original function of the space.
设计师用许多小灯泡安装在一起形成一个字母“A”，以此勾起我们对对20年代的电影的回忆，也是这个本是电影院的空间功能的象征。
Secondly, the process of advertising translation must be regarded as a business function under influence of the economic environment.
其次，广告翻译是构成整个营销活动一部分的“赢利性”商业行为；
Secondly, the process of advertising translation must be regarded as a business function under influence of the economic environment.
其次，广告翻译是构成整个营销活动一部分的“赢利性”商业行为；
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