Building a Strategy, Part III: Beyond the Brand Affinity app.
建立战略，第三部分：超越类同应用。
Because of its theme parks in particular, brand affinity is an area where Disney thinks it holds a clear advantage over its peers.
迪士尼公司认为自己和同行的比较优势在于其品牌的亲和力，尤其是要归功于公司旗下的主题公园。
"The great thing for the manufacturers is they can create that brand affinity with the consumer on the back of Android, instead of having Android be front and center," Castonguay said.
最制造商来说，最好的事情莫过于可以在消费者中建立品牌的亲和力，而Android却是居于幕后而非前台。
This has led to the rise of Co-Brand and affinity CARDS - where the card design is related to the "affinity" (a university or professional society, for example) leading to higher card usage.
这导致联名卡和认同卡的崛起，卡片的设计与“价值认同”相关(比如，一间大学或专业团体)，从而达到更高的信用卡使用率。
Japanese people have always had a deep affinity with the brand.
日本人对丰田品牌具有很深的感情。
Japanese people have always had a deep affinity with the brand.
日本人对丰田品牌具有很深的感情。
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