The operation mode of urban tourism image planning is one of the key issues concerning urban tourism image planning practices.
城市旅游形象策划的操作模式是城市旅游形象开发规划实践所要解决的核心问题之一。
By analyzing the evolution of urban tourism image in this theory, we can simplify some vague problems and resolve them in theories and realities.
运用城市旅游形象理论研究的成果去探讨城市旅游形象的特点及演变规律,可以使一些问题简化、明晰并得以解决。
Erecting and blazing abroad urban tourism image is the life-force of urban tourism destination, and it is the core problem for urban tourism research and exploitation to resolve.
树立与传播好城市旅游形象是城市旅游地的生命力所在,也是城市旅游研究和城市旅游开发与规划要解决的核心问题之一。
Conclusion The legibility of image factors and percept of tourist were strengthened through organizing and designing the factors of urban tourism image in spatial landscape of urban.
结论通过对城市旅游意象要素的空间组织和设计,可加强旅游意象要素的可意象性,使游客产生强烈的感知。
The concepts, like "tourism positioning", "marketing of tourism image", "tourism image planning" and "urban tourism image", are being focused on widely, and also have got valuable achievements.
“旅游形象定位”、“旅游形象营销”、“旅游形象策划”和“城市旅游形象”等概念受到广泛关注,并取得诸多值得珍视的研究成果。
At present, low culture of tourism product, unclear target and image of marketing leads to not-strong key competence of tourism products and lagged development of urban tourism.
目前,我国产品的文化开发层次低,营销目的不明确,营销形象欠鲜明,导致旅游产品的核心竞争力不强,城市旅游后劲不足。
The paper analyzes the status quo of the cultural image of tourism in Wuhan and puts forward the basic thought that "building the cultural image of urban tourism by promoting cities".
本文分析了武汉旅游文化形象的现状,提出了“以城市推销促城市旅游文化形象建设”的基本思路。
The paper studied the planning of urban tourism supporting system that embody the tourism image, hoping to offer a new thinking of urban tourism planning.
我国许多城市旅游支撑体系的规划建设,只是以提供旅游服务为目的,很少考虑本地旅游特色的突出,没有体现城市的旅游形象。
Aim urban attraction is enhanced by outstanding image identity of urban tourism.
目的塑造良好城市旅游意象,突出城市旅游特色,增强其旅游吸引力。
Aim urban attraction is enhanced by outstanding image identity of urban tourism.
目的塑造良好城市旅游意象,突出城市旅游特色,增强其旅游吸引力。
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