The ultimate end of advertisement is to realize the vocative function, which depends on the combined realization of informative and expressive functions.
广告语篇的终极目的在于完成其意动功能，而意动功能又依赖于信息功能和情感功能的联合实现。
The informative function is the premise, while the vocative function serves as the ultimate goal.
信息功能是前提，祈使功能是最终要达到的目的。
Based on these differences, this thesis points out that tourism translation should conform to the principle of Skopostheorie to fulfill the vocative function.
基于以上对比，本文指出，旅游资料的翻译应遵循目的原则，以实现旅游资料的诱导功能。
Based on these differences, this thesis points out that tourism translation should conform to the principle of Skopostheorie to fulfill the vocative function.
基于以上对比，本文指出，旅游资料的翻译应遵循目的原则，以实现旅游资料的诱导功能。
应用推荐