Value proposition - a description the customer problem, the product that addresses the problem, and the value of the product from the customer's perspective.
价值主张——描述客户遇到的问题，产品要可以解决客户的麻烦，并且要从客户的角度来对产品进行价值判断。
Tactics commonly used range from providing “special” customer discounts to sending customers communications that reinforce the value proposition of the given service.
通常使用的战术包括给予特殊的顾客折扣或者向顾客寄发加强特定服务价值提议的材料。
Brand too can be considered a product, with the right message and value proposition to the customer being keys to success in the market.
品牌也可以看作是一个产品，而正确的信息和对于客户的价值主张是市场成功的关键。
Following the methodology closely helps deliver the value proposition of BBD in terms of reduction in cost of development, decreasing time to market, and improving quality and customer satisfaction.
通过严格按照此方法进行操作，可以帮助实现BDD在以下方面的价值主张：降低开发成本、缩短上市时间，以及提高质量和客户满意度。
Their proposition to the customer: We have the best solution for you , and we provide all the support you need to achieve optimum results , or value , or both , from whatever products you buy .
他们为顾客服务的宗旨是：我们为你提供最佳解决办法，提供你所需的一切支持以达到你所购买的任何产品的最佳效果或价值，或两者兼顾。
Do worry about a value proposition for each customer segment, differentiated key assets and key partners, and revenue and cost components that characterize the economic drivers of the business.
真正要操心的是明确价值主张，包括每个细分客户群体、细分的关键资产和关键合作伙伴以及推动经济效益的营收和成本分项。
Do worry about a value proposition for each customer segment, differentiated key assets and key partners, and revenue and cost components that characterize the economic drivers of the business.
真正要操心的是明确价值主张，包括每个细分客户群体、细分的关键资产和关键合作伙伴以及推动经济效益的营收和成本分项。
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