The competition among companies has been transferring from tangible to intangible factors and brand is a new focus of competition.
市场中商家之间的竞争正日益从有形因素向无形因素转移，品牌竞争就是目前市场竞争的焦点。
Those estimates don't include less tangible factors like a weaker brand image, litigation risk and possible increase in advertising expenses.
上述估计还不包括无形的因素，包括品牌形象削弱、可能遭起诉以及广告开支可能增加。
By calculating the value of less tangible factors such as clean air, clean water and natural flood defences, it hopes to rebalance the equation.
报告期望通过计算清洁的空气、洁净的水和天然防洪系统等较为无形的因素的价值，来平衡这一等式。
This paper illustrates an evaluation method which can systematically analyze and evaluate the different factors of CIM technology, including direct and indirect, tangible and intangible factors.
作者的评价方法，系统地、全面地分析、识别及评价CIM技术的各种直接非直接、可量化不可量化的因素。
Those factors can be tangible, such as access to a caring personal network.
这些因素可以是有形的，如争夺私人网络。
Those factors can be tangible, such as access to a caring personal network.
这些因素可以是有形的，如争夺私人网络。
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