Chery owns four brands: Chery, Rely, Riich and Karry; products range from passenger vehicles, commercial vehicles to mini-vans.
奇瑞公司旗下现有奇瑞、瑞麒、威麟和开瑞四个子品牌，产品覆盖乘用车、商用车、微型车领域。
Chery displayed an electric version of its Riich G-5 sedan incorporating a switchable battery at this weekend's Beijing auto show.
奇瑞在上周末开幕的北京国际车展上展示了配有可更换电池的瑞麟(Riich) G5电动版轿车。
Chery, which now exports smaller cars, says it intends to sell the Riich G6 overseas eventually, but is still unsure when it will start.
目前只出口小型轿车的奇瑞表示，它打算最终在海外市场出售瑞麒g 6轿车，但眼下还无法确定何时能把这一轿车推向海外。
Chinese manufacturers' marketing approach is tailored to the local market, with the at-times blunt messages about wealth and success that play well here, such as Chery's choice of name, Riich.
中国汽车生产商的营销手段也专门针对本土市场，有时赤裸裸地传达财富和成功等信息反而能在本土市场收到好的销售效果。奇瑞给其高档汽车品牌取名瑞麒走的就是这条路线。
Chinese manufacturers' marketing approach is tailored to the local market, with the at-times blunt messages about wealth and success that play well here, such as Chery's choice of name, Riich.
中国汽车生产商的营销手段也专门针对本土市场，有时赤裸裸地传达财富和成功等信息反而能在本土市场收到好的销售效果。奇瑞给其高档汽车品牌取名瑞麒走的就是这条路线。
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