It presumed that custom value is the main factor of impulsive buying, and the succeeding evaluation is based on the customers 'value pre - and post-purchasing.
认为顾客价值是决定冲动性购买的主要因素，冲动性购买者的购后评价也是基于购买前和购买后的顾客价值评价作出的。
It presumed that custom value is the main factor of impulsive buying, and the succeeding evaluation is based on the customers 'value pre - and post-purchasing.
认为顾客价值是决定冲动性购买的主要因素，冲动性购买者的购后评价也是基于购买前和购买后的顾客价值评价作出的。
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