The paper aims at making efforts to work out a specific strategy for ZhenHua's overseas construction project contracting business by using the theories and methods of Strategic Management.
本论文力图运用企业战略管理学的理论与方法，为振华公司的国际工程承包业务制定出一套能发挥自身优势?。
In recent years, the company found itself losing competitiveness in overseas construction project contracting business, which led to the company's sharp decline in profits.
近几年，该公司国际工程承包业务的市场竞争力不断下降，企业效益也在降低。
In recent years, the company found itself losing competitiveness in overseas construction project contracting business, which led to the company's sharp decline in profits.
近几年，该公司国际工程承包业务的市场竞争力不断下降，企业效益也在降低。
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