This paper research the customer satisfaction from the store image view, engenders practice value to enhancing customer satisfaction through improving store image for General Supermarket.
本文研究商店形象对顾客满意的影响机制，提出的针对性的管理建议，对商业企业通过形象完善提高顾客满意度具有一定的参考价值。
This paper research the customer satisfaction from the store image view, engenders practice value to enhancing customer satisfaction through improving store image for General Supermarket.
本文研究商店形象对顾客满意的影响机制，提出的针对性的管理建议，对商业企业通过形象完善提高顾客满意度具有一定的参考价值。
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