Absrtact: the game brand is a kind of immaterial assets and it is the game outside image marking.
摘要：赛事品牌是一种无形资产，它是赛事外在的形象标识。
With the development of society, the status of immaterial assets of hospitals is becoming more and more important.
随着社会的进步，医院无形资产的地位越来越重要。
Brand is the most important immaterial assets of enterprises, which is also the key factor of urban competitiveness.
品牌是企业最重要的无形资产，也是城市竞争力的关键组成部分。
In comparison with the traditional enterprises, hi-tech enterprises have the particularity of owning immaterial assets.
与传统企业相比，高新技术企业具有无形资产的特殊性。
Gives a brief explanation for the definition of immaterial assets and sets forth their importance in the theory of knowledge capital.
概述无形资产在知识资本理论中的重要意义。
The network marketing system is the competition ability of the hard mimicry of the company with can obtain income of immaterial assets.
网络营销系统是公司的难以模仿的竞争能力和可以获取收益的无形资产。
As an important type of the immaterial assets, brand plays an extremely key role in the economy system and has become the comprehensive reflection of the enterprise core competition force.
作为一类重要的无形资产，品牌在经济运行中扮演着极为重要的角色，成为企业核心竞争力的综合体现。
This article sketches the assessment of immaterial assets of hospitals, mainly including assessments of patents, copyrights, trademarks, commercial reputation and the right to use land, etc.
本文简述了医院无形资产的评估，主要包括专利评估、非专利技术评估，著作权评估，商标评估，商誉评估等。
In various textbooks about asset evaluation, there are few introductions about evaluation of immaterial assets, such as orders for goods of customers, combining labor and marketing channels.
现有资产评估的各种教材中有关顾客订单、组合劳力及营销渠道这些特殊无形资产评估的介绍很难见到。
This paper analyses the problems in the management of capital assets and immaterial assets in colleges and universities, and discusses the countermeasures of how to strengthen assets management.
分析高等学校固定资产和无形资产管理存在的问题，讨论加强资产管理的对策。
This paper analyses the problems in the management of capital assets and immaterial assets in colleges and universities, and discusses the countermeasures of how to strengthen assets management.
分析高等学校固定资产和无形资产管理存在的问题，讨论加强资产管理的对策。
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