He acknowledges BYD has a long way to go in building its brand to compete with foreign ones with decades of consumer awareness and marketing experience.
他承认，在品牌建设、与那些拥有数十年消费者认知和市场经验的外国品牌相比，比亚迪还有很长一段路要走。
Right now, Haier has a long way to go to become a global brand.
要想成为一个全球性的品牌，海尔还有很长的路要走。
If your business tanks, or if things just go wrong, your personal brand is what allows you to survive – even prosper during tough times.
如果您的生意陷入泥潭，或者遇到了麻烦，正是您的个性品牌在企业最艰难的时期使其生存下来，甚至更加繁荣。
Adherents of the Japanese brand of minimalism meanwhile have taken things a step further to go for outright poverty.
同时日本最低限度要求品牌的追随者进一步加以推进，从而主张彻头彻尾的贫困。
He was excited like a child might be excited before being told that his parents had decided to go out and buy him a brand new bicycle.
那时的他很兴奋，就像一个小孩从父母那里收到自己期望已久的全新自行车一样兴奋。
As designers we had to let go of that bit of the process, because the right thing was for each of these OEMs to design and build bikes that were right for their brand.
我们应当让那个过程自然结束，因为正确的事情是让每一个OEM公司都设计和生产适合自己品牌的自行车。
The crucial question is: How can a brand go above and beyond to offer an unforgettable experience?
关键的问题在于：一个品牌如何才能超越对手给顾客提供一次难忘的购物经历？
They are in Ginza to buy, and they go for brand-name products.
他们到银座是来买东西的。他们喜欢名牌产品。
By 10 they go to their first family meetings, and by 15 they are expected to understand their role as protectors of the brand.
10岁起他们就开始出席人生的第一次家族会议，15岁时他们就应理解自己作为家族品牌保护者的角色。
It was one of 10 short Web films to appear on Youku, sponsored by one very big Western company that delighted in seeing the films go viral online: Chevrolet, General Motors' iconic American car brand.
他的赞助商可是西方一家大公司——美国通用标志性汽车雪佛龙，它乐于看见电影在网络上传播，老男孩只是他在优酷上投播的10部网络短片之一。
As I mentioned before, it is best to go with same brand, same-sized drives.
如我之前所言，最好使用同一牌子、相同大小的驱动器。
The result was the Dreyfus Model of Skills Acquisition, which describes how people go from being brand new at something to being able to do it quite literally without thinking.
结果，德莱·弗斯技能学习模型说明了人们是如何从新手到能不假思索而行事的老手之间的过程。
Unfortunately most businesses go straight to the marketing function prior to identifying their unique Brand DNA.
不幸的是，大多数的公司还没有确定他们独特的DNA就直接开始进行市场营销。
There was a brand new wine bar that had opened not far from her house and she said she’d love to go there, so she did, on her own.
在她家不远处新开了一家酒吧，她说她很喜欢去那里，于是她就一个人去了。
You can go to the web and you can buy them now, brand-new made.
你可以上网，现在就去买，全新制造的。
Secondly,Pepsi's culture of mass marketing of a brand heavy CPG product willneed severe changes of internal culture to embrace social marketing--where success lies in letting go of control.
其次，百事可乐的极为依赖品牌的CPG产品大众营销的文化将需要内部剧烈变化，才能真的接受社会营销。 因为社会营销的成功仰仗于放开手，交由大众去做。
Given that, you need to get involved, and genuinely becoming a part of the community will go a long way to promoting the integrity of your brand.
因而你需要投入进去，真正地成为社区的一员，这将慢慢提升你品牌的诚信。
A hedge fund could float a story that Apple is thinking of buying Saturn in order to develop a new brand of Apple cars and people would go nuts ...
哪怕对冲基金随便杜撰一个故事，例如，为了研发新款苹果轿车，苹果正谋划并购土星（Saturn）汽车，人们也会陷入疯狂…
"They shouldn't compete in the netbook world, because it would diminish the value of their brand," said Zabitzky. "it would be very foolish for Apple to go after short-term gains for long-term pain."
Zabitzky说“他们不应该在上网笔记本领域竞争，因为这将会贬低他们的品牌价值，如果苹果为了追逐眼前利益必将会付出长期的代价，这是非常愚蠢的。”
First, Eclipse-based commercial products face the challenge of building a recognized brand to the point that it is easy to find (where do I even go looking as an end user?)
首先，基于Eclipse的商业产品面临着建造一个方便识别的商标的挑战(作为最终用户，我该到哪儿去看？)
Vancl, a start-up that intends to go public soon, is satisfying both consumers' desire for instant gratification and their growing brand-consciousness (or dislike of pirated goods).
凡客诚品是一家刚刚起步的公司，现在正打算要尽快上市。这家公司能够同时满足顾客的即刻满足感和他们持续增长的品牌意识(或者说是对山寨产品的厌恶)。
Our research indicates that consumers tend to go to the brand site.
我们的研究显示顾客倾向于去有品牌的地方购买。
That's great, except that your brand equity doesn't stretch to potential jobs, unless you go around explaining that you have a secret identity.
那非常好，除了你的品牌价值不能延伸到潜在的职位上，除非你到处解释你有一个秘密的身份。
So, where do consumers choose to go when they want to "engage" with a brand ?
那么，当消费者想与某个品牌建立关系时，他们会选择去哪儿呢？
So, where do consumers choose to go when they want to "engage" with a brand ?
那么，当消费者想与某个品牌建立关系时，他们会选择去哪儿呢？
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