According to social psychologist Leon Festinger, we re-evaluate the options postchoice to reduce the tension that arises from making a difficult decision between equally desirable options.
根据社会学家里昂·费斯廷格的说法,我们对做过选择的选项重新评估,以减少在在相同渴望度的选择中做出困难决定的紧张感觉。
The idea was developed by the social psychologist Leon Festinger and it's called "Cognitive Dissonance Theory."
这个理论由社会心理学家Leon,Festinger提出的,被称为“认知失调理论”。
The idea was developed by the social psychologist Leon Festinger and it's called "Cognitive Dissonance Theory."
这个理论由社会心理学家Leon,Festinger提出的,被称为“认知失调理论”。
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