• In the empirical analysis, it firstly tests that the change of brand trust and brand loyalty before and after the brand extension by T-test.

    实证分析中,首先利用T检验验证品牌延伸前后消费者品牌信任品牌忠诚变化

    youdao

  • In the empirical analysis, it firstly tests that the change of brand trust and brand loyalty before and after the brand extension by T-test.

    实证分析中,首先利用T检验验证品牌延伸前后消费者品牌信任品牌忠诚变化

    youdao

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