This thesis applies data mining techniques to customer segmentation based on customer value matrix and builds the classification model of customer with different value.
本文把数据挖掘技术应用于基于客户价值矩阵的客户价值细分中,建立各类价值客户的分类模型。
Experimentation results showed that the classification ability of this new method is better than tradition customer segmentation methods.
实验分析表明,该方法的分类效果明显优于传统的运用单个分类器的分类方法。
Experimentation results showed that the classification ability of this new method is better than tradition customer segmentation methods.
实验分析表明,该方法的分类效果明显优于传统的运用单个分类器的分类方法。
应用推荐