Firstly, the thesis makes a meticulous research on the OTC marketing environment as well as the consumer behavior model, which concerns the consumer's purchasing process and all the affect factors.
本文首先对OTC的市场环境进行了深入的分析，并对OTC市场的消费者行为模式进行了细致的研究，即详细分析了消费者的购买过程及影响消费者购买行为的各项因素。
The researchers then applied their model to consumer behavior on the web.
研究者在网上应用他们的消费行为模型。
This paper evaluates the effect of Chinese Olympic sponsorship from the analysis of consumer behavior by using structural equation model based on questionnaire of East China.
从分析中国当代消费者行为出发，在华东地区进行问卷调研，采用结构方程模型评估奥运赞助营销的效果。
There has been some research abroad on consumer behavior applied in the field of consumer segmentation, like RFM model, Customer Value Matrix (CVM) model, etc.
国外已有一些关于消费者行为应用于客户细分方面的研究，如RFM细分模型、客户价值矩阵模型等。
Considering the premise of search cost and information-based free-riding behavior, the paper reconstructs the consumer decision-making model.
在考虑搜索成本及信息搭便车行为的前提下，重新构建消费者决策模型。
Now we are being faced with the new task on E-consumer buying behavior model.
现在我们面临的新课题就是关于网络消费者购买行为模式的研究。
Now we are being faced with the new task on E-consumer buying behavior model.
现在我们面临的新课题就是关于网络消费者购买行为模式的研究。
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