Brand symbol meaning implied connotation of the brand messaging, increase brand awareness in the minds of consumers and affect consumers, brand attitude, brand loyalty and brand-related activities.

品牌符号所蕴含的意义信息传递品牌的内涵，提高品牌在消费者心目中的认知度，影响着消费者的品牌态度、品牌忠诚以及与品牌相关的活动。

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Brand symbol meaning implied connotation of the brand messaging, increase brand awareness in the minds of consumers and affect consumers, brand attitude, brand loyalty and brand-related activities.

品牌符号所蕴含的意义信息传递品牌的内涵，提高品牌在消费者心目中的认知度，影响着消费者的品牌态度、品牌忠诚以及与品牌相关的活动。

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