• First, by using behavior segmentation method based on value matrix, customers who have consumed more than one time are segmented into four categories, and the valuable customers are identified.

    首先,通过使用基于价值矩阵的行为细分方法将老客户分成四类,并确定了其中的重要客户。

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  • There has been some research abroad on consumer behavior applied in the field of consumer segmentation, like RFM model, Customer Value Matrix (CVM) model, etc.

    国外已有一些关于消费者行为应用于客户细分方面的研究,如RFM细分模型、客户价值矩阵模型等。

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  • Revenue Management emphasizes the use of dynamic pricing and inventory control to realize the maximum revenue of company by market segmentation and consumer behavior analysis.

    收入管理强调通过对市场进行细分,对消费者行为进行分析,利用动态定价与存量控制策略实现企业的收入最大化。

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  • Then, the character group of customer behavior is founded by means of customer value segmentation.

    在此基础上,通过对客户行为细分的研究,建立了客户行为特征分组。

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  • Most of the segmentation criterions in current practice are produced by customer geographic distribution and their characteristics, but seldom can we find those criterions based on customer behavior.

    而国内在实际应用中客户细分的标准大多采用客户地区分布、客户特征等,以客户消费行为作为细分标准的还比较少见。

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  • It emphasizes the use of dynamic pricing and inventory control to realize the maximum revenue of airlines by market segmentation and consumer behavior analysis.

    收入管理强调通过对市场进行细分,对消费者行为进行分析,利用动态定价与舱位控制策略实现航空公司的收入最大化。

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  • Behavior segments (7) refers to the buyers know the products, attitudes, use and response behavior, market segmentation into different groups.

    行为细分,是指根据购买者对产品的认识、态度、使用与反应等行为,将市场细分成不同的群体。

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  • Research on consumer behavior often can not be separated from market segmentation, many people think that the market segmentation is now marketing the strategic areas of core concepts.

    研究消费者行为通常离不开市场细分,很多人认为市场细分是如今营销领域的战略性核心概念。

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  • By experimentation, this model could describe the indefinite and random character of customers' behavior impersonally and also has good segmentation effect.

    经试验验证,该模型能够更加客观地描述客户行为的非确定性和随机性特征,具有良好的分类效果。

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  • Market segmentation refers to identifying distinct groups of consumers whose purchasing behavior differs from others in important ways.

    市场细分是根据消费者购买行为方面的一些重要差异,把整个市场划分成若干个消费群体。

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  • Market segmentation refers to identifying distinct groups of consumers whose purchasing behavior differs from others in important ways.

    市场细分是根据消费者购买行为方面的一些重要差异,把整个市场划分成若干个消费群体。

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