We should be aware that our imagination has this built-in feature, the blind spot, which makes our predictions fall short of reality.
我们应该意识到，我们的想象力拥有这个固有的特征，也就是盲点，这使得我们的预测与现实不符。
And it has never been more important that you be aware of what you feel and that you are able to see your feelings rise and fall without becoming attached to them.
没有什么比意识到你的感受和能够观察你的感受的升落而不被他们所牵引更重要。
Cognitive loyalty towards a brand would be ascertained after deducting the brands that fall into the rejection region from the brands that the consumer is aware of and might use in the future.
对品牌的认知忠诚度可由某些品牌的演绎来确定，即由消费者认知的并且在未来可能会使用的品牌中，转而落在拒绝域中的品牌。
Cognitive loyalty towards a brand would be ascertained after deducting the brands that fall into the rejection region from the brands that the consumer is aware of and might use in the future.
对品牌的认知忠诚度可由某些品牌的演绎来确定，即由消费者认知的并且在未来可能会使用的品牌中，转而落在拒绝域中的品牌。
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