In this paper, corporate reputation is defined as an attitude construct composed of affective component and cognitive component.
在本文中，企业声誉被定义为由情感反应和理性认知构成的态度结构。
In this paper, corporate reputation is defined as an attitude construct composed of affective component and cognitive component.
在本文中，企业声誉被定义为由情感反应和理性认知构成的态度结构。
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