The existing methods on measuring advertising effects do not reflect the real process how advertising affects consumers.
现有的广告效果测评方法不足以反映出广告对于消费者心理影响的过程。
Then we introduce kinds of research aiming at advertising effects in academic, among these are a series of mental effects evaluation models.
之后,我们介绍了学术界对于广告效果进行的各种类型的研究,包括一系列广告心理效果测评模型。
Advertising effects the appraisal automatically when consumer confronted with unfamiliar production, especially significant under low - involvement condition.
消费者对认知不完善的商品进行评价时,广告发生了自动的影响,这种情况在低卷入状态下更为显著。
Resentment and distrust often lead to counterargumentation and to boomerang effects where consumers come to believe conclusions diametrically opposed to conclusions endorsed in advertising claims.
怨恨和不信任往往会导致论证和反论证的结果,产生反效应,消费者会相信与广告主张截然相反的结论。
Through advertising and promotional campaigns, including the use of carefully crafted package designs, the tobacco industry continues to divert attention from the deadly effects of its products.
通过广告和促销运动,包括使用精心制作的包装设计,烟草业继续转移人们的注意力,使他们无视烟草制品的致命作用。
Going forward, we believe Weibo as an open platform will be able to monetize and generate advertising revenue through its retweet effects.
放眼未来,我们相信微博作为开放平台,会成为新的利润来源,带来更多的广告收入。
Today, with the effects of advertising on consumer preferences, these color customs are a worldwide standard.
而今天,伴随着广告对消费偏好的影响,这些用色习惯已经成了世界范围内的准则。
Fake advertising can bring about negative effects to the society as a whole and endanger credibility.
虚假广告会给社会带来不良影响,会威胁到社会的诚信度。
The adverts were among 8, 000 over the past three years that have attracted complaints because of their effects on children, according to analysis from the ASA (Advertising Standards Authority).
据来自英国广告标准局的统计,过去三年中8000多个则类似于M&S被投诉的广告案例。
What are the pragmatic effects (i. e. communicative functions) that the strategy of pragmatic vagueness in advertising can perform?
广告中的语用模糊策略会产生什么样的语用功能?
This is an important result in the long debate about the effects of advertising on alcohol consumption.
这是一个重要的结果,在漫长的辩论有关广告的影响,对酒精的消费。
Advertising play a symptomificant role in American web business, furthermore, it exerts enormous effects on the nation's economy.
广告在美国商业中起着重要的作用,而且它对国度的经济有着极大的影响。
Effects of drugs in very few extraordinarily high medical costs, amid a world of false advertising, and many diseases can use Auricular therapy a try.
在特效药物极少、医疗费用奇高、漫天虚假广告的当今世界,许多疾患大可利用耳穴疗法一试。
For sake of this, we have to realize the negative effects of advertising.
为了引以为戒,我们必须意识到广告的消极影响。
Although it is generally acknowledged that modern advertising has produced largely negative effects on young children, this can hardly be held true in many real-life situations.
尽管人们普遍认为现代广告对小孩子产生了大量的负面影响,但在很多现实生活环境中,这样的观点很难站住脚。
And we compare advertising mental effects with communication effects and behavioral effects, demonstrating its importance to companies who want to evaluate their advertising campaigns.
我们将广告心理效果与传播效果、行为效果进行比较,说明心理效果测评对于广告主的重要意义。
Advertising is bewildering because, among other reasons, its effects typically play out over time, may be nonlinear, and can interact with other elements in the marketing mix in creating sales.
广告是令人困惑的因为,在其他的理由之中,它的效果在时间期间典型地在外玩,可能是非线性,和用其他的元素在行销混合物中在创造售卖方面能互相影响。
In this paper, entropy two-base-point approach is used to access the social effects of Internet advertising.
文章运用熵权双基点法,对网络广告的社会效果进行了评估。
We are surrounded by all kinds of advertising, which is significantly influencing our lives. Do the positive effects of advertising outweigh its negative effects?
我们被各种各样的广告所包围,这些广告对我们的生活有重大的影响。广告的积极影响超过它的负面影响吗? ?
We are surrounded by all kinds of advertising, which is significantly influencing our lives. Do the positive effects of advertising outweigh its negative effects?
我们被各种各样的广告所包围,这些广告对我们的生活有重大的影响。广告的积极影响超过它的负面影响吗?。
Under the heat source, it will display the beautiful phosphor pattern, and has the effects of novelty and advertising the cigarette brand.
在热源照射下,显示出艳丽的荧光图案,具有新奇感及宣传烟标的效果。
In modern advertising, the use of rhetoric to design ads has many incomparable effects.
在现代广告中,广告修辞的使用设计会产生许多无与伦比的效果。
In addition to learning about the effects of advertising on sales volumes and competitors' advertising.
除了学习广告对售卖体积和竞争者的广告效果之外。
In this paper, the aesthetic of artistic conception is reflected through the rhetorical methods and translation effects to illustrate its essential influences in advertising translation.
本文将从意境美在广告翻译修辞手法和翻译效果方面的体现来说明其在广告翻译中的点睛作用。
One is their consciousness of measuring the effects of advertising is weak; the other is the lack of an integral measuring method.
导致这种现象存在的原因除广告主和制作者在这方面的意识薄弱外,没有完整的广告效果测量方法也是原因之一。
Lastly, we use the mobile telephone market in China as a case to give an empirical test for the entry barriers effects of advertising that discussed formerly.
最后,我们以中国手机市场为案例对前文讨论的各种广告市场进入壁垒效应进行了经验检验。
This set of gallery owners to do the young romantic style advertising, entertainment, and wedding photo studio, has a very good use of effects!
此套图库对于做年轻一族浪漫造型广告,娱乐节目,以及婚纱影楼,有着极其好的使用效果!
The utility model is practical with good advertising and identifying effects. The identifying effects will not lose even if part of the patterned surface coating is covered by mud.
其具有识别性、广告显示效果均佳的实用性,即使有一部分纹案表层被所附着的泥沙遮盖,亦不会丧失其显示效果。
For this set of photo gallery has a very good use effects to the young's romantic style advertising, entertainment, and wedding photo studio!
此套图库对于做年轻一族浪漫造型广告,娱乐节目,以及婚纱影楼,有着极其好的使用效果!
For this set of photo gallery has a very good use effects to the young's romantic style advertising, entertainment, and wedding photo studio!
此套图库对于做年轻一族浪漫造型广告,娱乐节目,以及婚纱影楼,有着极其好的使用效果!
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