前景理论是近几十年来一个优秀的关于风险下决策的描述性模型,它的出现是对预期效用理论的一个挑战,甚至可以说是对预期效用理论的一个替代。
Prospect theory is a very successful descriptive model about decision making under risk during recent several decades, it challenges the expected utility theory to fight, and even can substitute it.
前景理论是近几十年来一个优秀的关于风险下决策的描述性模型,它的出现是对预期效用理论的一个挑战,甚至可以说是对预期效用理论的一个替代。
Prospect theory is a very successful descriptive model about decision making under risk during recent several decades, it challenges the expected utility theory to fight, and even can substitute it.
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