顾客营销相对于传统的产品营销具有更大的优越性。
Compared with traditional products marketing, the customer guided marketing possesses bigger superiority.
随着邮资上涨，许多企业已经转而将电话营销作为一种联系新顾客的方法。
As postal rates go up, many businesses have been turning to telemarketing as a way of contacting new customers.
营销、销售和服务的效力依赖顾客资料的质量。
The effectiveness of marketing, sales and service depends on the quality of customer data.
在这种时候错用营销方法可能流失大批的顾客。
Misdirected marketing at such times can turn clients away in droves.
这些人每天和你的顾客互动；与营销报告所能解释的相比，他们能够更好的理解你的目标读者的需求和想法。
These people interact with your customers on a daily basis; they probably understand the true needs and wants of your target audience better than a marketing report could ever explain.
百事换新活动也许是目前为止最著名的“公益营销”例子——旨在通过行善而争取顾客。
Pepsi Refresh is probably the most prominent example so far of "cause marketing" -trying to win customers by ostentatiously doing good.
别误解我：如果苹果的产品没有优秀的性能和工业设计的话，任何市场营销或者是顾客教育以至于宣传都帮不了他们。
Don't get me wrong: If Apple's products were not shining examples of hardware and software design, no amount of marketing, education and evangelism would help sell them.
战略营销就是建立在顾客中心理论和顾客价值的核心理念上。
Strategic marketing is built around the core concepts of customer centricism and customer value.
我们确信，一旦我们知道顾客想要些什么以及哪些社交平台是他们最爱光顾的，那么社会媒体就能成为营销战略的重要组成部分。
What we found is validation that social media is a viable marketingstrategy when we understand what our customers want and know whichsocial media platforms they frequent.
这是很多线上营销不会告诉你的。因为他们已经成功地建立了顾客群，创建了大量的发行，制作了完美的登录界面。
This is something many online marketing types won’t tell you, because they’ve found some success building up massive mailing lists, creating huge launches, crafting the perfect landing pages.
在公开道歉后，布洛芬的顾客很快就不再关心这个营销上的错误了。
Shortly after an apology was posted, Motrin consumers stopped caring about the marketing mistake.
重点放在现有顾客，GarySlack说，是SlackBarshinger公司的董事长兼首席执行官，为一个营销咨询公司在芝加哥和旧金山设有办公室。
Focus on existing customers, says Gary Slack, chairman and CEO of Slack Barshinger, a marketing consulting firm with offices in Chicago and San Francisco.
若果真如此，其营销人员不免错失良机，因为约有200万人在Facebook上参与投票，且大部分不是公司现有的顾客。
If so, its marketing staff are missing a trick, given that around 2m people signed up to vote on Facebook, many of whom were not existing Chase customers.
这种以顾客为核心的营销的一种正式模式叫SIVA（方案、信息、价值、接入）。
A formal approach to this customer-focused marketing is known as SIVA[5] (Solution, Information, Value, Access).
对顾客反馈的意见延伸到市场营销部门。
Responsibility for customer feedback extends beyond the marketing department.
但是，也许这很需要一些时间，来让营销人适应在手机上投放广告这个概念，同时让顾客习惯于在手机上接受广告。
But it may be quite some time before marketers become comfortable with the notion of pushing out ads on phones-and consumers get used to receiving them.
理解市场营销的中心是学习顾客、公司以及涉及这两者之间的角色的复杂关系。
Central to understanding marketing is learning about the complex relationships between the customer and the organisation and the many actors engaged in between.
营销人员必需了解顾客在使用移动搜索，以及营销的机会是什么。
Marketers must understand their customers' use of mobile search and what the marketing opportunities are.
他们密切关注他们的产品，他们的顾客，他们的市场营销，而不是过多的关注SEO。
They’ve never had a big focus on SEO, instead they’ve focused on their products, their customers and their marketing.
如果大家达成一致，就要通过酒店员工、市场营销、网站等把你的信息传播到现有顾客和潜在顾客中去。
Once you agree, make sure the hotel staff, marketing pieces, website, etc. drive home that message at every possible touch point with your current and potential customers.
这个社交网络的基础是信任和忠诚，正因此，对某些希望其顾客拥有这些特质的营销者来说，社交网站给他们提供了大量的机会。
These systems are based on trust and loyalty, and as such, they present a massive opportunity to marketers who want to encourage those traits in their customers.
满足当前的顾客需求比再造需求要来得简易，所以，聪明的营销人员应当寻找那些知道他们要什么、但正在别处购买的潜在买家。
It's easier to fill a need than to create one, so smart marketers look for potential buyers who know what they want and are buying it elsewhere.
社交媒体广告——越来越多有头脑的小企业营销人员意识到顾客除了使用传统的付费搜索外，还向繁荣的社交媒体领域延伸。
Social media advertising - Savvy small business marketers are increasingly realizing that the opportunity to reach customers extends beyond traditional paid search into the booming social media space.
在顾客驱动模式下，消费者需求驱动所有的战略性的市场营销决策。
In the consumer-driven approach, consumer wants are the drivers of all strategic marketing decisions.
有人将此归咎于塔塔公司的营销策略，但是其他汽车制造商说，若不降低产品质量他们就无法卖这么低的价钱，而且顾客都是很谨慎的。
Some blame Tata's marketing, but other carmakers say they cannot achieve such a low price without compromising on quality, and that customers are wary.
我们认为未来的营销趋势应该是顾客和商家相互影响，顾客可以影响商家对新产品的开发。
We see the future of marketing as one where brands create an ongoing, two-way relationship with customers and prospects whether they are driving demand for new or existing products.
这家家居连锁店让人摸不着头脑的布局实际上是一个精心设计，用来在心理上诱使顾客与他们的钞票说再见的营销武器。
The home furnishing chain's mazy layouts are a psychological weapon to part shoppers from their cash, an expert in store design claims.
营销商们能够在顾客群体中建立有意义的区别进而进行细分—我们称之为“可操作的分割”的现象，不幸的是，像这样的容易操作的案例实在稀少。
Unfortunately, easy cases permitting marketers to establish meaningful differences among groups of customers and then to identify them-a phenomenon we call "actionable segmentation" - are rare.
你的营销技能和知识，顾客心理，将发挥重要的作用，在帮助您得到一个消息给消费者。
Your marketing skill and knowledge of customer psychology will play an important role in helping you get a message out to consumers.
你的营销技能和知识，顾客心理，将发挥重要的作用，在帮助您得到一个消息给消费者。
Your marketing skill and knowledge of customer psychology will play an important role in helping you get a message out to consumers.
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