顾客忠诚管理理论方面的研究,主要体现为顾客忠诚含义和顾客忠诚价值两个方面。
The theoretical study of customer loyalty management involves the meaning and value of customer loyalty.
企业应该根据自身实际情况从这四个方面制定并实施顾客忠诚管理策略,以建立与顾客企业之间的长期忠诚关系。
Enterprises should develop and implement customer loyalty management strategy based on the four aspects in order to establish a long-term loyal relationships with their customers.
拉近收益管理和顾客忠诚。
Close the Divide between Revenue Management and Customer loyalty.
始终坚持管理VIP顾客档案,并持续扩展顾客网络,以实现公司的业务目标——达成销售并提高客户忠诚度。
To consistently manage a portfolio of VIP customers and continue to grow the network to meet with the company's business objective – to generate sales and increase customers' loyalty.
通过排队管理可以提高顾客的满意度,为企业赢得更多的忠诚顾客。
Queue management by service-offering enterprises can increase customers' satisfaction so that service-offering enterprises can attract more loyal customers.
培育顾客忠诚是首要环节,这有赖于电子商务流程再造,其中推行有效的顾客关系管理是核心内容。
Thus the first thing to do is to cultivate the customers' loyalty, which relies on the recreation of e-commerce flow. And to exercise the effective customer relation management is the core content.
最后,在实证分析的基础上,提出了企业管理中间商行为从而构建顾客忠诚的渠道策略。
Finally, some manage strategies are put forward on the base of the result of the empirical research to control distributor's behavior and get customer loyalty.
目前我国大型超市在顾客忠诚计划运作方面存在的关键问题是缺乏战略思考、缺乏价值和缺乏管理。
At present, the key problem in Chinas hyper markets lies in the lack of strategic thinking, lack of value and lack of management in terms of their customer loyalty programs.
在过去几年中,顾客关系管理的研究聚焦于如何提升顾客的忠诚度和服务品质。
In the past several years, the researches of customer relationship management are focused on how to promote customer loyalty and service quality.
顾客忠诚是品牌资产价值的集中体现,同时也是品牌资产管理的重要内容。
Customer Loyalty is the value of brand equity, and also is the important content of brand equity.
而在网络营销环境下顾客忠诚度管理比传统营销方式困难得多。
Customer loyalty management is more difficult in the Internet marketing environment than traditional marketing methods.
忠诚管理认为顾客管理与员工管理不仅目的是协同的,其基本原理也一致。
Loyalty Management believes that managing customers and managing employees are same in goals and basic principles.
忠诚管理认为顾客管理与员工管理不仅目的是协同的,其基本原理也一致。
Loyalty Management believes that managing customers and managing employees are same in goals and basic principles.
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