客户关系管理在现代酒店企业的经营管理中，随着竞争的加剧，倍受重视，具有独特的战略意义。
Along with the growing competition, guest relationship management is now playing a more and more important and strategic role in the management of modern hotels.
企业的竞争重点正在经历着从以产品为中心向以客户为中心的转移，客户关系管理作为一种全新的管理、经营理念，越来越引起商家的重视。
The stress of corporation competition is transfering from with product as center to customer. As a bran-new concept of management, businessman gradually pays attention to CRM.
在市场营销中，客户关系日益受到企业的重视，众多的企业实施引入了客户关系管理(CRM)系统。
CRM (customer relationship management) has received high attention from enterprises. It is new brought into effect by more and more enterprises.
在市场营销中，客户关系日益受到企业的重视，众多的企业实施引入了客户关系管理(CRM)系统。
CRM (customer relationship management) has received high attention from enterprises. It is new brought into effect by more and more enterprises.
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