• 商标翻译文化交际活动,涉及语言规律地域文化消费心理审美取向诸多因素。

    Translation of brand names is a kind of intercultural communication, which involves language laws, regional cultures, consumption psychology, aesthetic interest and some other factors.

    youdao

  • 研究结果表明快速消费行业的跨文化广告沟通中,不存在完全全球化不存在完全地方化。

    However, the mixed results of this study suggest that neither a perfect global nor a local approach yet exists in FMCG advertising.

    youdao

  • 研究结果表明快速消费行业的跨文化广告沟通中,不存在完全全球化不存在完全地方化。

    However, the mixed results of this study suggest that neither a perfect global nor a local approach yet exists in FMCG advertising.

    youdao

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