这需要从最初给被动消费者传达信息变成给赞助商传达信息，产品置入和会谈都要直面主动客户。
It needs to move from sending "messages" to passive consumers to sponsorship, product placement and conversations with active consumers.
如果你像很多人一样，一直是媒体的被动消费者，那么我想助你成为一个感觉良好的主动且活跃用户。
If you're like most people, you've been mostly a passive consumer of media, and I want to help you to become comfortable as an active user.
在这样的社会里，公民不再是被动的消费者，被单向的媒体填鸭式地喂养信息和文化，而成为主动的参与者，共同协作，开启通向未来的旅程。
Where the citizens are no longer passive consumers being fed information and culture through one-way media, but are instead active participants collaborating on a journey into the future.
传统出版与发行渠道的瓶颈和成本结构将被排除，而且先前被动的消费者将变成作者、主动合作者和内容创作者。
The bottlenecks and cost structure of conventional publishing and distribution channels are removed, and previously passive consumers become authors, active collaborators, and content creators.
即并不将人民视为主动的公民，而是被动的消费者。因为伯奈斯相信。
Like Roosevelt did, but as passive consumers. Because this Bernays believed.
消费者将不再是被动的观众，而是不断地参与进来。
Consumers will no longer be a passive audience, they will want to participate.
看上去，大多数用户只是被动的信息消费者，并不向网络中转发任何内容，这种情况被描述为“稍多于部分活跃者”。
It seems most users are passive information consumers, and do not forward the content to the network at any kind of rate that could be described as' little more than partially engaged '.
自从有了电子零售，消费者逐渐由被动变主动，这也使零售商越来越关注消费者的体验。
However, since the birth of e-retail, consumers have gradually been the active participants, leading the retailers to attach much importance to consumers' experience.
为什么中国的消费者会如此的被动？
“随机团购”强调制造惊喜，消费者是被动接收，“个性化团购”则更多包含了消费者偏好的主观因素。
"Random group buys" to emphasize producing a surprise, consumer is passivity is received, "personalized group buys" more the subjective element that contained consumer preference.
“随机团购”强调制造惊喜，消费者是被动接收，“个性化团购”则更多包含了消费者偏好的主观因素。
"Random group buys" to emphasize producing a surprise, consumer is passivity is received, "personalized group buys" more the subjective element that contained consumer preference.
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