所以，让我告诉你一个一开始失败了的绿色营销活动以及原因。
So let me tell you about one green marketing campaign that failed at first and explain why.
一些绿色营销人员吸取了惨痛的教训，绿色营销仍然必须包含所有与传统营销活动相同的原则。
Some green marketers learned the hard way, green marketing must still involve all the same principles of a traditional marketing campaign.
毕竟你不是为了营销而做营销活动。
After all, you're not in the business of developing marketing campaigns for marketing sake.
你认为哪些营销活动失败了，为什么？
更先进的学习方式还是营销活动？
你将来会对哪些网络营销活动感兴趣？
Extendance: Which online marketing activities will you be more interested in doing in the future?
首先，上述营销活动展现的简洁和亮点。
First, there's the simplicity and brilliance of the marketing campaign outlined above.
它进行营销活动。
数字和社交营销将成为此次营销活动的核心元素。
Digital and social marketing will be a core element of the marketing campaign.
假设一间跨国公司设在荷兰开始欧洲广告和营销活动。
Suppose that a multinational established in the Netherlands starts a European advertising and marketing campaign.
例如，他可能有自己的个人营销活动及运输和支付机制。
For example, it could have its own individualized marketing campaigns and shipping and payment setups.
所解析的信息可被收集用作这个在线营销活动的相关数据。
The parsed information can be gleaned for data relevant to your online marketing campaign.
衡量结果的真正价值在于把营销活动和商业利益联系起来。
The real value in results measurement is in tying the marketing campaign back to business results.
分析报告并跟踪结果，将之反馈到营销活动和网站的优化上。
Reporting and tracking results will be analyzed and flow back into the optimization of the marketing campaigns and the website funnel.
但是，合适的营销活动和病毒式的广告可能会提高人们的兴趣。
However, proper marketing campaigns and viral ads can help boost interest.
最好的明信片制作者将会参与到一个更广泛的多媒体营销活动中。
The creators of the best postcards will apparently also be used for a wider multi-media marketing campaign.
通过使用这些流行工具创建定位的本地营销活动将成为今年的标准。
Creating targeted, local marketing campaigns using these popular tools will become the norm this year.
我想你会为其结果带来的效率而吃惊，为自己的营销活动感到兴奋。
I think you'll be surprised at the difference that it will make in the effectiveness and the excitement of your own marketing campaigns.
在美国，昂贵的品牌产品往往把广告整合进专门的组合营销活动中。
In the USA, expensive branded goods are advertised in dedicated combined marketing campaigns.
了解受众，是确保电子邮件营销活动触及客户的最佳途径。
Knowing your audience is the best way to ensure your email campaigns connect with your customers.
他们的“品牌”意义是通过多年的市场营销活动积累下来的。
Their "brand" meanings have been developed by years of marketing activities.
因此，Zara在市场营销活动上比竞争对手更有成本优势。
Hence, Zara maintains a cost advantage to their competitors in marketing activities.
对任何营销活动来说，第一件事就是要设立目标，了解你的观众和市场。
The first thing any marketing activity needs to start with include setting goals, understanding your audience and the market.
营销活动可能以特定地区为目标，仅在选定地区使用特有的广告或提供促销。
Marketing campaigns may be targeted at specific geographies, with specific advertising or promotions being offered in only selected areas.
我们因此采取了进一步的措施，通过增加营销活动来提高秋季和旺季销售额。
We have consequently taken further steps to drive autumn and peak season sales through increased promotional activity.
同时还有一个DROID的庞大的营销活动，当时指出iPhone的缺陷。
There was also a huge marketing campaign with the DROID, which pointed out the iPhone's flaws at the time.
这可以使市场营销活动更有针对性，不必将市场营销活动的预算分散在所有产品上。
This can further narrow the focus of a marketing initiative that may not have the budget to blanket all products in a marketing campaign.
这可以使市场营销活动更有针对性，不必将市场营销活动的预算分散在所有产品上。
This can further narrow the focus of a marketing initiative that may not have the budget to blanket all products in a marketing campaign.
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