最后,探讨易维平台的网络营销效果评估的指标及评估办法。
Finally, discuss the performance evaluation indexes and methods to evaluate the net marketing strategies.
因此,企业需要通过量化的评估手段来衡量每次营销活动的效果,并建立持继的市场策略评价及优化机制。
Therefore, the enterprise needs to weigh each marketing activities through the quantitative evaluation methods, and establish the following marketing strategy evaluation and optimization mechanism.
网站营销数据分析,包括客户需求分析、目标市场分析、推广效果评估等;
Online marketing data analysis, including demanding of customers, target marketing analysis and promote result valuation.
从分析中国当代消费者行为出发,在华东地区进行问卷调研,采用结构方程模型评估奥运赞助营销的效果。
This paper evaluates the effect of Chinese Olympic sponsorship from the analysis of consumer behavior by using structural equation model based on questionnaire of East China.
负责营销活动方案、媒体宣传方案、品牌推广方案的策划、提案、执行与效果评估;
Responsible for the planning, proposal, implementation and evaluation of the marketing activity plan, media promotion plan, brand promotion plan;
负责营销活动方案、媒体宣传方案、品牌推广方案的策划、提案、执行与效果评估;
Responsible for the planning, proposal, implementation and evaluation of the marketing activity plan, media promotion plan, brand promotion plan;
应用推荐