文章着重对商业英语广告的语言特征进行了粗浅的探讨。
This paper tries to discuss some of the linguistic characteristics of business advertisement.
本文着重分析英语广告语篇的语言艺术特征与技巧在语用原则和消费者心理上的体现。
This paper mainly gives an analytical account of the presentation of linguistic features and artistic techniques in English advertising texts from pragmatic principles and consumers' psychology.
作为一种具有很高商业价值的实用性文体，广告英语是现代英语的一个重要组成部分，具有独特的语言特征和交际、劝说功能。
As a practical variety with high business value, advertising English is an important component of modern English, it has its own special linguistic features and communicative and persuasive functions.
文章主要对英语广告修辞学方面的语言特征进行了初步的探讨。
This paper studies the linguistic features of English advertisements in rhetoric devices.
广告英语在现今生活中运用普遍，它是一门多元化的学科，具有特殊的语言、艺术特征。
Advertisement English utilizes universally in the nowadays life, it is a multiplex discipline, has the special language, the artistic characteristic.
广告英语在现今生活中运用普遍，它是一门多元化的学科，具有特殊的语言、艺术特征。
Advertisement English utilizes universally in the nowadays life, it is a multiplex discipline, has the special language, the artistic characteristic.
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