从根源上看，诚信的缺失是个体追求自身效用最大化的后果。
Seen originally, credit absence is the consequence of individual's pursuit of his own maximum benefit.
对这些因素所致的违约行为运用经济学中消费者效用最大化原理进行分析，我们可以得出消费者违约的最终目的都是为了实现自身效用最大化目标。
By using the economic theory of maximizing consumer's effect to analyze these ACTS of disobeying agreement, we can gain that consumer's final goal is to realize his effect maximizing.
会计政策的选择过程其实是若干利益主体之间的相互博弈过程，每个个体都希望其自身的效用得以最大化。
This choosing process, in which every party hopes to maximize its own utility, is actually a mutual gambling among the bodies.
新古典经济学认为，经济理性是与自身利益的最大化等同，理性经济人是效用最大化的追求者。
In new classical economics opinion, economic reason equals with one's own maximization of interests, the rational economic people are the pursuer of utility maximization.
劳动力会根据自己的人力资本存量在不同的行业和地点间进行配置，从而达到自身效用或效益的最大化。
The laborers can allocate, based on their human resources inventory, among different sectors and locations to maximize their effect and benefits.
劳动力会根据自己的人力资本存量在不同的行业和地点间进行配置，从而达到自身效用或效益的最大化。
The laborers can allocate, based on their human resources inventory, among different sectors and locations to maximize their effect and benefits.
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