顾客价值管理是指对客户群对于公司终生的价值不断的动态优化。
Customer value Management is the ongoing dynamic optimization of the value of a portfolio of customers throughout their lifetime with your company.
顾客终生价值（CLV）模型有助于企业管理者识别营销渠道中的关键顾客，从而更有效地利用有限资源。
The CLV model is conducive to enterprise's identification of key customers in the marketing and therefore the limited resources can be better exploited.
顾客终生价值（CLV）模型有助于企业管理者识别营销渠道中的关键顾客，从而更有效地利用有限资源。
The CLV model is conducive to enterprise's identification of key customers in the marketing and therefore the limited resources can be better exploited.
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